Wednesday, 30 January 2013

week 10-blake lawrie

this week we looked at how sport performance models are different from traditional from business models and the stakeholders involved within an organisation.

performance models for sport organisations have become very professional as the money involved with sport has sky rocketed. clubs use business models to strategically plan for sucess. what the text makes clear is that sporting organisations unlike regular business are emotionally charged with individuals. sporting organisations have history, traditions, idols, hero's, rituals etc. that are very important to alot of people who run these clubs. this emotional attachment can cloud commercial logic and economic rationale.
the stakeholders involved within organisations generally determine what performance model is adopted and what is deemed a success. in terms of professional organisations that may be many diiffernt stakeholders concerned. take australian rugby for instance. the sponsor(qantas) who are concerned with publicity of their brand, the players who are concerned with their paychecks as well as success, the player managers who are concerned with their players planing and attracting lucrative contracts, the coaches who are concerned with success and ultimately keeping their job, they keep their job by making the higher up administrators happy.

all stakeholders can have conflicting ideas that need to be balanced by sport managers but they can also have similar views that can be beneficial.

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